Jaipur Rugs Review

jaipur rugs

Nand Kishore Chaudhary started Jaipur Rugs in 1978 using two looms and nine weavers borrowed from his father on loan. He believed rugs encapsulate humanity’s cultural and artistic diversity.

At Burke Decor, we carry a selection of Jaipur rugs which suit any interior decor style perfectly. Their unique patterns add character and comfort.


Jaipur Rugs pride themselves on producing handcrafted rugs made by artisans in India, which offer an assortment of designs that complement home decor or stand out as the main feature in a room. Their variety of colors and materials provides you with plenty of options when finding the ideal rug for you.

Jaipur Carpets was established in 1978 with two looms, but has grown into one of India’s largest networks of artisans. Utilizing different textile techniques for their handmade rugs that can fit seamlessly into modern or traditional homes alike. Their products can be found worldwide with sales in over 90 countries worldwide – providing opportunities for artisans while connecting them to customers as well.

Jaipur Rugs’ production largely comprises traditional pieces, yet has slowly moved towards transitional and contemporary styles over time. Their emphasis on craftsmanship and quality sets them apart from other rug companies; additionally, their designs and palettes reflect cultural influences from around the globe that shape them.

Jaipur Living‘s unique approach to making their rugs combines design and community spirit. They partner with artisans groups to build next-generation leadership while equipping artisans as entrepreneurs so they can continue innovating and growing their businesses.

As well as supporting local entrepreneurship, Manchaha encourages education and training opportunities for its artisans – which they believe to be essential to sustainable development and social impact. Contractors with potential can receive loans when their potential is recognized. Furthermore, this model fosters grassroots creativity by encouraging weavers to design their own patterns rather than following predetermined designs; Manchaha offers this first-of-its-kind approach to artisanal design that promotes grassroots innovation.

Jaipur Living has integrated design into their production process in another innovative manner by providing weavers with access to a variety of tools that help them weave rugs with diverse styles, such as new yarns, improved knotting technologies, and shearing services. Shearing services play a critical role in Jaipur rugs production because it removes uneven ends while improving appearance – as well as making washing easier so dye can absorb into fibers more readily – keeping shape and color lasting longer while eliminating loose threads or uneven stitching!


Jaipur rug collections provide styles to fit any interior design scheme. Choose between natural beige and brown hues of Genesis or bold floral patterns of Majnun for the perfect balance between modern color trends and tried-and-true manufacturing techniques for long-lasting designs. Each rug in these collections are power loomed using resilient polyester yarn that resists moisture, staining and provides soft walking and sitting surface comfort – plus, they’re handwoven in India from both recycled and new fibers, so you can feel good about purchasing responsibly made in India from recycled fibers while supporting local economies while helping support local economies too.

Jaipur Rugs is a family-owned business dedicated to improving the lives of artisans and their communities. Focused on offering jobs and training to women while simultaneously giving them economic independence and dignity, Jaipur Rugs’ approach has been widely lauded; even featured as a case study in C. K. Prahalad’s book The Fortune at the Bottom of the Pyramid.

Jaipur Rugs’ distinctive feature lies in their work with world-renowned designers to cocreate designs with them, which allows these individuals to bring their unique visions to life while connecting with artisans around the globe who then produce Jaipur Rugs products with pride.

This unique approach to rug retailing has changed lives in Jaipur’s surrounding community. Villagers frequently refer to founder Nand Kishore Chaudhary as the Gandhi of rug manufacturing; an honor he considers an immense privilege. With stores located across seven Indian cities and seven international locations – not to mention an online retail presence – Rug Industry Collective now stands as a formidable force within this global industry.

Company commitment to its artisan community extends far beyond creating jobs and training; it includes supporting educational opportunities. They have also established several socially driven projects designed to bring hope and opportunity to those in need; the Freedom Manchaha Project allows prisoners to learn weaving as part of earning an income through this craft.

The Jaipur Wunderkammer collection rugs are inspired by the city of Jaipur, its architecture and colors. Each rug in this collection captures its spirit while paying homage to art, culture, history, and its distinctive aura of this “pink city.” Each rug exudes its special aura as an integral piece in this exquisite collection.


When purchasing a rug, it’s essential to consider its fiber type. Your selection can affect its durability, comfort, ease of cleaning and design – for instance polyester is more resilient than wool in terms of moisture absorption, making it suitable for high traffic areas.

Jaipur Rugs provides a selection of fibers used to craft their rugs that affect their color and texture, including wool, cotton and synthetic options. Wool fibers come from sheep sheared ethically; its natural properties help prevent fading while repelling dirt effectively; soft underfoot comfort is another added benefit!

NK Chaudary, founder of Jaipur Rugs, revolutionized the carpet industry with his groundbreaking business model that empowers local artisans with sustainable livelihoods and earned him recognition as “The Gandhi of Carpet Industry,” earning numerous awards in recognition of his service to both industry and community.

Jaipur Carpet’s mission is to transform traditional handwoven artisanal carpets into vibrant home design statement pieces. Employing artisans from five states across India, their rugs are sold worldwide and feature in interior design showcases. Additionally, Jaipur works to connect with its consumers via its Social Initiative project which serves to bridge rural artisans with urban consumers.

Jaipur rugs stand out among their competition with their stunning use of color, mixing different hues and textures to craft stunning pieces suitable for any room in any style home. Not only are their designs striking; these durable pieces can also withstand high foot traffic areas.

Hand-knotted by local artisans with diverse weaving techniques, each rug is created individually by weavers using unique styles that give each rug its own individual aesthetic and offer competitive advantages over their competition. They incorporate modern and traditional influences into their designs in order to appeal to a broader customer base and attract more business.


Jaipur rugs represent more than their price. With an emphasis on social innovations that ensure financial, social, and community prosperity for all stakeholders – earning it the label “sustainably fair”. Jaipur’s creative production process addresses multiple challenges including environmental impacts, gender equity, rural poverty, as well as contemporary home decor trends – giving rise to products made with care that reflect traditional designs while fitting seamlessly into modern settings.

Jaipur has made strides to positively influence local communities by creating its own artisan network, composed of women from underprivileged communities and tribal regions of India. Through its Doorstep Entrepreneurship program, these women have an opportunity to showcase their talents and earn an income while at the same time learning hand-knotted loom techniques – Jaipur provides health, social support services as well as encouragement of entrepreneurship as well as educational programs for artisans’ children.

Embarking on an artisanal model has proven an effective means of upholding family values and encouraging community economic development. By employing women as producers and managers, this company has empowered women as producers and managers while breaking through powerful cultural norms to foster an entrepreneurial culture among its weavers.

Jaipur Rugs’ Freedom Manchaha project provides hope and healing for women incarcerated in Rajasthan prisons, teaching them how to weave hand-knot carpets using leftover wool and bamboo silk yarn for weaving carpets with leftover yarn from weaving projects; additionally this initiative allows inmates to express themselves creatively while at the same time being therapeutic – as their art allows them to communicate their lives, emotions, dreams through artistic creation. Furthermore, Jaipur Rugs employs women in management positions, which increases profits.

Jaipur’s extensive supply chain and social development programs ensure weavers living in rural areas can receive consistent income throughout the year compared to agricultural work which tends to be highly seasonal and dependent on weather conditions. This represents a notable improvement over agricultural work that relies heavily on seasonal work patterns.

The foundation’s holistic approach to entrepreneurship and social responsibility forms the cornerstone of its success. This innovative model draws upon people in underserved communities by tapping their innate potential, developing them from within while ensuring long-term economic viability – aligning itself with UN’s Sustainable Development Goals even before their ratification!